32Red Casino Seal Sponsorship Deal with Film4

By: Chris Woodgate     Date: 27th September 2013

32Red Casino announced the new 12 month sponsorship deal with Film4 this week

32Red Casino announced the new 12 month sponsorship deal with Film4 this week

32Red Casino officially confirmed that it had sealed a sponsorship deal this week with Film4 and its ‘Late Night Film’ features.

32Red Casino officially confirmed that it had sealed a sponsorship deal this week with Film4 and its ‘Late Night Film’ features.
The sponsorship deal will last for 12 months and will consist of 32Red brands and promotions being featured during the advertising breaks of the ‘Late Night Film’ movies on Film4.
The deal began on Wednesday 25th September, 2013 and viewers will be able to see the brands and promotions from 32Red Casino shown on Film4 when it screens the movies at 11pm and 1am every night of the week.
The adverts and promotions for 32Red Casino featured during these slots will comprise of casino-related imagery and visuals in a special nod to one of the movie world’s greatest trail blazers, Academy Award winner Saul Bass.
Head of Marketing at 32Red Casino Mark Quayle said "We are thrilled to sponsor the Late Night Film on Film4. It was an obvious choice for us. It is the first of many major TV sponsorships for our flagship brand, 32Red Online Casino. We are confident that the association with such a strong brand will hugely increase the awareness of 32Red in the UK."
Partnership Leader at Channel 4 Rob Ramsey stated "We are delighted to welcome 32Red on board as a sponsor of Channel 4. The 'Late Night Film' is very popular with our audience and we believe this partnership will be a great success.”32Red Casino officially confirmed that it had sealed a sponsorship deal this week with Film4 and its ‘Late Night Film’ features.

The sponsorship deal will last for 12 months and will consist of 32Red brands and promotions being featured during the advertising breaks of the ‘Late Night Film’ movies on Film4.

The deal began on Wednesday 25th September, 2013 and viewers will be able to see the brands and promotions from 32Red Casino shown on Film4 when it screens the movies at 11pm and 1am every night of the week.

The adverts and promotions for 32Red Casino featured during these slots will comprise of casino-related imagery and visuals in a special nod to one of the movie world’s greatest trail blazers, Academy Award winner Saul Bass.

Head of Marketing at 32Red Casino Mark Quayle said "We are thrilled to sponsor the Late Night Film on Film4. It was an obvious choice for us. It is the first of many major TV sponsorships for our flagship brand, 32Red Online Casino. We are confident that the association with such a strong brand will hugely increase the awareness of 32Red in the UK."

Partnership Leader at Channel 4 Rob Ramsey stated "We are delighted to welcome 32Red on board as a sponsor of Channel 4. The 'Late Night Film' is very popular with our audience and we believe this partnership will be a great success.”

 

 

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